What is AWeber?
AWeber is a system branded by many experts and professionals as one of the best platforms for email marketing which continues to impress with its superior autoresponders and rich feature set. AWeber provides businesses with the means to automate the process of delivering professionally designed and personalized emails and targeted messages to their customers and send follow up emails based on a schedule.
This feature makes it easy for businesses to establish a relationship with a prospect or maintain and enhance a stronger bond with an existing client.
At the same time, AWeber is a well integrated system that blends easily in every software ecosystem. You can use it seamlessly with platforms such as:
- Cyfe
- Launch Effect
- Drupal
- WordPress
- Raven
- Unbounce
- Magento
- and many more.
The system is reasonably priced, and therefore accessible to companies with smaller and larger number of subscribers.
Prices
Hosting and emailing a list containing up to 500 subscribers: $19 per month
- 501 to 2,500 subscribers: $29 per month
- 2,501 to 5,000 subscribers: $49 per month
- 5,001 to 10,000 subscribers: $69 per month
- 10,001 to 25,000 subscribers: $149 per month
- Teams with more than 25,000 subscribers should contact the company to obtain a special quote.
Key features of Aweber
Aweber provides you with the following key features:
- the ability to import / host an email database
- some (basic) marketing automation functionality
- responsive email designs
- reporting
- split testing
- RSS / blog to-email functionality
- list segmentation options
- Dozens of integration to make using your favorite tools even easier API for third-party apps
- Top-notch customer service by phone, live chat, and email
- Easy-to-use drag-and-drop editor
- Over 100’s customizable templates
- Robust autoresponder features
- Ability to tag emails to create triggers
- Trackable analytics so you can see what is working
- High deliverability rates
Aweber provides many features to get more subscribers and manage and interact with them on regular basis.
Campaigns
Aweber provides campaigns to easy manage and interact with your subscriber easily by creating automated emails with their drag and drop email editor.
Autoresponder Follow Up
With this Aweber Autoresponder Follow Up features you can schedule and send automated email to your subscriber which saves your time and helps you to engage your subscribers more efficiently.
Email Sign Up Forms
Aweber provides email sign up forms which you can integrate in your website to turn your website visitors into your email subscribers you can choose from various design of sign up forms that will match with your website design and for any device.
Email Newsletter
Aweber Email Newsletter helps you to easily create any message and include various eye-catching images and customized templates and send it to your subscribers with in few clicks.
RSS To Email
Easily integrate your website RSS feed and whenever you published a post in your website an automated email of your newly published blog post will be sent to your subscribers so that they are updated with every new post.
Drag And Drop Editor
Aweber drag and drop editor lets you create beautiful email templates by adding Awebers pre added 6000+ stock images, hundreds of predefined templates or you can simply add your plain text message.
AWeber really focuses on trying to be the premier email marketing tool for small businesses and entrepreneurs.
Instead of using a third party, AWeber owns all parts of its email delivery system, and it seems to be continually working on updates to try to stay competitive.
It’s been around forever – well, since 1998, which is forever in email marketing terms.The backbone of AWeber’s appeal is its dedication to helping you use their stuff. They’re equipped with a friendly support team. They have customer support agents that available via phone, live chat M-F (8 am – 8 pm EST) Weekends (9 am to 5 pm EST) and email support that gets real answers in less than 24 hours.
AWeber also provides a great deal of freedom to decide when, how, and where these emails will be sent.
VERSATILITY: DO MORE WITH SALES AND MARKETING INTEGRATIONS
Another great feature of Aweber is the ability to integrate your email marketing account with various aspects of your business.
The integration options are vast (over 100) and range from simple call-to-action tactics such as posting email subscription forms on the website and social media platforms of your business, to integrating your account with favorite online shopping tools such as PayPal.
Some of the most popular integration are:
- WordPress
- Shopify
- Magento
- GoTo Webinar
- Salesforce
- WooCommerce
- ClickFunnels
- Unbounce
- Freshbooks
If you want the flexibility to customize email templates, manage your contacts, have the option to switch between a single or double opt-in, and do your email marketing without breaking a sweat, Aweber is for you.
But it’s not for those who prefer fancy features, seamless third-party integration, or sophisticated automation. Their automation is good enough to fit most people’s needs but if you want something beyond basic, there are other options for you.
Devices Supported
- Windows
- Android
- iPhone/iPad
- Mac
- Web-based
Deployment
Cloud Hosted
Language Support
English
Pricing Model
Monthly payment
Customer Types
- Small Business
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- Phone
- Live Support
- TrainingTickets
Cons
Subscribers that are on multiple lists and people that have unsubscribed are still counted towards your total subscriber quota.
Improve Your Marketing Skills
Aside from having a variety of useful email marketing tools, AWeber promotes learning and constant improvement. It has a fantastic blog that offers a large amount of information on email marketing tactics, tips and tricks, as well as marketing in general. With blog titles like, “22 Brilliant Lead Magnets That’ll Inspire You to Grow Your Email List Right Now” and “Color Theory for Sign Up Form Design,” your emails are sure to improve and please your subscribers.
It also offers a video library and an incredibly in-depth knowledge base, which lists topics and articles from account setup to template creation, to get you started sending emails. For even more marketing tips, sign up for AWeber’s free webinars. If you can’t make the live version, you can receive the recording.
Templates
Compared to other email marketing tools, AWeber has one of the largest template selections around, with more than 700 available. While some are more aesthetically-pleasing than others, they’re all completely customizable. So if you like one element but want to change another, you can do that in a snap. You can use the drag-and-drop editor to change fonts, colors, the layout, and even add and take away elements and text boxes.
The drag-and-drop editor makes it simple to change whatever you want within an email. Once you’re done creating your email, you can schedule a time, which is ideal if you have global clients and want to send the email to them during their morning, while it’s still night for you. It’s important to note the you can’t use web fonts within AWeber’s templates, something that you can do in other platforms.
You’re limited to the classic fonts like Times New Roman and Arial, which limits you quite a bit as far as design goes. The reason for this is that emails that stick strictly to the classic fonts appear more consistently across platforms and devices, and are more reliable across all computers and systems. This might seem frustrating – but it’s actually to your benefit.
If you don’t like the templates on offer and have coding knowledge, you can code your own email from scratch. With this option, you can completely create your own email.
All templates sent with AWeber are mobile responsive, so they’ll look great on screens of all sizes.
I use AWeber for my self. I have integrated with a so called DFY system (Done For You) this means if you opted in to my services, the Opt in page, bridge page and the email campaigns are already in place with the software templates. Only thing I had to do was to integrate the software with AWeber. It couldn’t be more hassle free.
This means that the program sending the emails to my subscribers with AWeber.
People complain about dull and outdated templates, but If you use other software with AWeber, this could be the solution.
As an internet marketer, blogger or email marketer you should not be dependent on one platform, one program or one service. There isn’t one size fits all in the business.
Enterprises have unique wants and requirements and no software application can be just right in such a condition. It is futile to try to find a perfect off-the-shelf software system that meets all your business requirements.
The wise thing to do would be to modify the application for your unique wants, worker skill levels, budget, and other aspects. For these reasons, do not hurry and invest in well-publicized popular systems.
Though these may be widely used, they may not be the ideal fit for your unique requirements. Do your homework, investigate each short-listed application in detail, read a few AWeber Marketing Software reviews, speak to the vendor for explanations, and finally select the app that presents what you need.
Do you use AWeber? Maybe you use other system to manage your list? Do you use AWeber with another system like me? Tell me about it and your experiences below.
